The Problem
For decades, the diamond industry has operated with profound information asymmetry. Traditional brick-and-mortar retailers markup lab-grown diamond prices by 200-400%*—with industry research showing typical retail markups of 250-300%* on lab-grown diamonds—exploiting consumers' lack of knowledge about true market values.
The complexity of diamond grading—the 4 Cs of cut, clarity, color, and carat—creates a knowledge gap that retailers have historically leveraged to maximize profits at the expense of informed consumer choice.
Why This Matters
Every day, couples make one of the most significant purchases of their lives without access to fair market pricing. This isn't just about money—it's about trust, transparency, and ensuring that love isn't exploited for profit.
Why Adamas Exists
Adamas was founded on a simple principle: consumers deserve to know the true market value of diamonds. We believe that transparency benefits everyone—buyers get fair prices, honest retailers compete on value, and the industry moves toward accountability.
We're not here to sell you diamonds. We're here to give you the knowledge and tools to make informed decisions, free from the markup-driven incentives of traditional retail.
Our Values
Transparency First: We believe in complete openness about pricing, sourcing, and the true value of lab-grown diamonds.
Consumer Empowerment: Knowledge is power. We provide the education and tools needed to make informed decisions.
Fair Pricing: By connecting you directly with competitive online retailers, we help you avoid inflated markups while ensuring quality and certification.
Experience True Transparency
Start your search and discover fair market pricing for lab-grown diamonds
Begin Your SearchSources & References
*Statistics cited on this page are based on independent industry research and market analysis:
• Beyond4Cs - Average Markup on Diamonds (200-400% retail markup data)
• Teach Jewelry - Wholesale vs Retail Diamond Pricing (250-300% lab-grown diamond markup)
• Edahn Golan - Lab-Grown Diamond Statistics (Industry pricing trends and consumer savings)